Marriott Bonvoy Partners with AEG for Unforgettable Travel and Ticketing Experiences
In a groundbreaking move that delights music fans, sports enthusiasts, and lovers of live entertainment alike, AEG, the world’s leading sports and live entertainment company, has renewed its global partnership with Marriott Bonvoy, Marriott International’s award-winning travel program. This multiyear renewal not only signifies a deeper collaboration but also brings enhanced experiences for fans, focusing particularly on music and live entertainment.
A Legacy of Collaboration
Since their partnership began in 2013, Marriott Bonvoy and AEG have made significant strides in delivering premium experiences across three continents. With this renewed alliance, they underscore their commitment to enhancing the fan experience, providing more opportunities for Marriott Bonvoy members to engage with AEG’s extensive global portfolio.
Elevated Access to Iconic Venues
Marriott Bonvoy continues its role as the exclusive hotel and hotel-loyalty partner of several prominent AEG venues. Members can expect to enjoy elevated experiences at iconic locations like the Crypto.com Arena in Los Angeles, Mercedes Benz Arena in Shanghai, and The O2 in London. This exclusive partnership allows members to have premier access to some of the world’s most renowned entertainment settings.
Additionally, Marriott Bonvoy remains the official hotel partner of major AEG music festivals, providing fans exclusive access to events like the Coachella Valley Music and Arts Festival, Stagecoach, and Rock en Seine. Members can take advantage of VIP experiences, backstage access, and exclusive packages designed to forge deeper connections with the music and events they cherish.
Streamlined Fan Experience
One of the most exciting aspects of the renewed partnership is the integration of Marriott Bonvoy’s offerings with AXS, AEG’s global ticketing arm. This collaboration ensures that fans have a seamless experience when booking tickets and travel arrangements. When fans purchase tickets to AEG events through AXS, they will automatically see curated hotel offers from Marriott Bonvoy properties, making the entire experience—from travel to event attendance—easier than ever.
This streamlined process provides a smoother journey for Marriott Bonvoy members, allowing them to focus on enjoying their favorite events without the hassle of logistical challenges. Whether it’s a championship game, a sold-out concert, or a global festival, the partnership aims to cater to every need, from hotel bookings to event access.
Unique Experiences at AEG Venues
AEG’s extensive portfolio engages more than 90 million guests annually, and this partnership lets Marriott Bonvoy enhance the experiences of fans attending prominent music and sports events. As the exclusive hotel partner of AEG Presents, the global leader in live music promotions, Marriott Bonvoy members can look forward to exclusive benefits including VIP tickets, meet-and-greets, and backstage tours.
With this partnership, Marriott Bonvoy also aims to expand its influence across AEG venues and festivals, providing members access to real-time updates, exclusive offers, and personalized content regarding their favorite events.
Merging Hospitality with Entertainment
Through this renewed partnership, Marriott Bonvoy and AEG are innovating the concept of the fan journey. By blending hospitality with live entertainment, fans now have a comprehensive avenue to plan and indulge in their entertainment experiences, encompassing luxury travel options and exclusive access to noteworthy sporting and entertainment events.
AEG’s dedication to immersing fans in their passions seamlessly aligns with Marriott Bonvoy’s goal to deliver transformative travel experiences. The two are coming together to create a more interconnected journey for fans, turning remarkable moments into extraordinary adventures.
The Evolution of Luxury Travel and Live Entertainment
The ongoing collaboration between AEG and Marriott Bonvoy exemplifies how the realms of travel and entertainment are evolving to cater to modern luxury experiences. By merging AEG’s world-class live events with Marriott Bonvoy’s exquisite hospitality offerings, the partnership is redefining how fans engage with their favorite events.
Every destination—from Los Angeles and London to Berlin and Shanghai—promises a seamless and rewarding experience for Marriott Bonvoy members, enriching their journeys from ticket booking all the way to enjoying live shows. This partnership is set to continue providing unmatched value to fans, transforming their entertainment experiences into unforgettable travel stories.
